Facebook & Meta Ads Agency Ireland
Quarters is a Facebook ads agency in Ireland helping retailers, ecommerce brands, tourism companies and service businesses grow profitably. Senior operators plan, build and run your Meta ads across Facebook and Instagram, with clear targets for sales, bookings or enquiries. We verify results against your sales data, not just Ads Manager.
Facebook and Instagram ads that scale profit, not dashboards
Most Irish brands do not have a traffic problem. They have a profitability problem hidden behind a ROAS figure. We build Meta campaigns around contribution margin, new-customer acquisition and payback, so growth in spend means growth in profit.
- Account structure built for scale: prospecting, retargeting and retention, with clear budget rules.
- Weekly creative testing: new hooks, angles and formats every week, killed or scaled on data.
- Shopify-verified reporting: Meta-reported revenue cross-checked against Shopify and GA4 before any budget moves.
- Senior operators only: the person who builds your strategy runs your account.
Facebook ads by industry
A boutique selling weekly arrivals needs a different plan from a tour operator filling departures. We shape your offer, creative, targeting and measurement around how your customers buy, rather than putting every business into the same campaign structure.
Women's Boutiques
Facebook ads and growth for independent boutiques, from weekly arrivals to returning customers.
Explore industry marketing →Tour & Experience Companies
Facebook and Instagram campaigns built around direct bookings, tour capacity and seasonal demand.
Explore industry marketing →Supplement & Health Brands
Profit-first Meta ads, compliant creative and repeat-order growth for supplement and health brands.
Explore industry marketing →Home & Wellness Brands
Facebook campaigns for high-value products, qualified enquiries, showroom visits and online sales.
Explore industry marketing →Beauty & Skincare
Facebook and Instagram ads, creator content and retention for beauty brands, retailers and salons.
Explore industry marketing →Jewellery & Accessories
Gifting campaigns, catalogue ads and creator content for jewellery brands and independent jewellers.
Explore industry marketing →Menswear & Footwear
Stock-aware Meta ads, fit-led content and occasion campaigns for menswear and footwear retailers.
Explore industry marketing →Bridal & Occasionwear
Collection-led Meta ads and appointment campaigns for bridal, debs and occasionwear boutiques.
Explore industry marketing →Childrenswear
Adult-only Meta campaigns, gifting edits and stock-aware growth for childrenswear and baby boutiques.
Explore industry marketing →Facebook ads across Ireland
We work with businesses in Dublin, Cork, Galway, Limerick, Waterford and across Ireland remotely, with in-person sessions where useful. Your campaign plan reflects your actual service area: local shop catchments, nationwide delivery or the visitors most likely to book your experience. Geography informs the targeting; it does not change our profit-first approach.
Results from Irish ecommerce brands
An established Irish fashion boutique, partnered for over 15 months:
+400%
monthly recurring revenue in a single year
+€20K
net profit per month
+20K
followers
“Quarters brought the structure we were missing. It completely changed the business in terms of profit and how we operate.”See case studies →
What our Meta ads management includes
Audit and diagnosis
We start with your pixel, Conversions API, catalogue, account history and Shopify data. You get a written diagnosis of where profit is being lost before we touch a campaign.
Strategy and account build
Offer, audience and funnel strategy mapped to your margins. Campaigns structured for Advantage+ and manual control where each earns its place.
Creative strategy and production
Ads live or die on creative. We brief, produce and test static, video and UGC concepts every week through our creative team.
Tracking and attribution
Server-side tracking set up properly on Shopify. Anomalies are checked against Shopify and GA4 before we scale, so you never scale a false signal.
Weekly optimisation and reporting
A weekly rhythm of tests, budget decisions and a plain report: spend, revenue, new customers, profit.
Diagnose. Engineer. Compound.
Diagnose: audit your account, data and margins; agree the target.
Engineer: rebuild structure, tracking and creative pipeline.
Compound: weekly testing and scaling, reinvesting what works.
Who we work with
Irish retailers, ecommerce and DTC brands, tour and experience companies, and service businesses ready to grow through Facebook and Instagram advertising. For online stores, we connect campaign decisions to Shopify sales and margins. For shops, bookings and enquiries, we agree how to track the commercial outcome before spending, so a cheap click is never mistaken for a new customer.
Run a women's boutique? See our boutique marketing services.
Meta ads pricing
Tailored, transparent pricing based on your budget, ad spend and revenue forecasting. No long lock-in. Book a growth call for a quote.
Planning your budget? Read our Facebook ads cost guide for Ireland.
Meta ads agency FAQs
How much should an Irish ecommerce brand spend on Meta ads?
It depends on margins and goals. Most brands we work with spend from a few thousand euro a month upward. We set budget from your target cost per new customer, not a guess.
How quickly will we see results?
The first 30 days fix structure, tracking and creative. Most accounts show clear direction within 60–90 days.
Do you manage Facebook and Instagram ads together?
Yes. Meta ads run across Facebook, Instagram, Messenger and Audience Network from one account; we control placements by performance.
Do you create the ads?
Yes. Creative strategy, production and testing are part of the service.
Can you work with brands outside Ireland?
Yes. We are Irish-based and have scaled brands across multiple countries.
How do you report results?
Weekly, against Shopify-verified revenue and profit, not just ROAS.
Are Facebook ads and Meta ads the same thing?
Yes. Meta is the company that owns Facebook and Instagram. Meta ads are run from one Ads Manager account and can appear on Facebook, Instagram, Messenger and the Audience Network.
Do Facebook ads still work for Irish businesses?
Yes. Facebook and Instagram are still where most Irish adults spend time online. With strong creative, clean tracking and a clear offer, Meta ads remain one of the most reliable ways to win new customers profitably.
Do you work with businesses that are not ecommerce?
Yes. We also run Facebook ads for tour and experience companies, retailers with physical shops, and service businesses that sell through bookings or enquiries.
Ready to scale on Meta?
Book a growth call. We will review your account and tell you where the profit is.